Post by warner123 on Feb 27, 2024 4:16:18 GMT
We talk more and more often about mobile marketing , about "mobile first", about the need for those who want to do business online to have a mobile app and a strictly responsive website. It is now an established fact that the use of tablets and smartphones has become an integral part of our way of communicating , cultivating relationships , informing ourselves and making purchasing decisions and increasingly also the "intimate" tools with which we directly purchase what which we need. But how much and how do we use mobile payments ? What opportunities can integrating the use of mobile payment systems into your marketing strategies offer ? Silvio Porcellana , founder of and mobile marketing expert, tells us about it in this nice contribution which I am really pleased to be able to host on the blog today.
Since smartphones and tablets became part of our lives, many things Uruguay Mobile Number List have become simpler. We can search for an address at the last minute, compare prices online in a store, search for a restaurant and book a dinner while traveling around the world, and make a payment in one click. There is a lot of different information that people look for on mobile, to give you some data : 15% of searches are for entertainment content , 12% for news , 10% for general information , 7% for shopping . What are people looking for on mobile? M-payment: the happy ending of the mobile journey The interesting fact is that mobile is increasingly used not only to search for information but also to carry out concrete actions, such as payments. Using a smartphone it is possible to transfer money between your personal accounts, send money to other people, purchase on e-commerce.
Above all, and it is the possibility on which this article focuses, the mobile allows you to pay a bill at a shop or restaurant simply by taking photographs the receipt or by scanning a code. There is no need to remove any credit cards from your wallet or enter codes, which is a particularly inconvenient operation on the small screen of the smartphone. Everything is already pre-registered in your mobile payment app . A nice convenience, which is starting to make its way into consumer habits. Furniture follows us and helps us in every aspect of our life, which is divided between different spaces, times and needs. Mobile payment is a further step in this simplification process: if finding a product, comparing prices and making a purchase is increasingly easier, the final step must also be easier: payment. Mobile payment is increasingly a paying choice If immediately after its birth mobile payment seemed to generate only tepid enthusiasm from consumers, in recent years it has grown exponentially.
Since smartphones and tablets became part of our lives, many things Uruguay Mobile Number List have become simpler. We can search for an address at the last minute, compare prices online in a store, search for a restaurant and book a dinner while traveling around the world, and make a payment in one click. There is a lot of different information that people look for on mobile, to give you some data : 15% of searches are for entertainment content , 12% for news , 10% for general information , 7% for shopping . What are people looking for on mobile? M-payment: the happy ending of the mobile journey The interesting fact is that mobile is increasingly used not only to search for information but also to carry out concrete actions, such as payments. Using a smartphone it is possible to transfer money between your personal accounts, send money to other people, purchase on e-commerce.
Above all, and it is the possibility on which this article focuses, the mobile allows you to pay a bill at a shop or restaurant simply by taking photographs the receipt or by scanning a code. There is no need to remove any credit cards from your wallet or enter codes, which is a particularly inconvenient operation on the small screen of the smartphone. Everything is already pre-registered in your mobile payment app . A nice convenience, which is starting to make its way into consumer habits. Furniture follows us and helps us in every aspect of our life, which is divided between different spaces, times and needs. Mobile payment is a further step in this simplification process: if finding a product, comparing prices and making a purchase is increasingly easier, the final step must also be easier: payment. Mobile payment is increasingly a paying choice If immediately after its birth mobile payment seemed to generate only tepid enthusiasm from consumers, in recent years it has grown exponentially.